US test : US Know How - MOREL Lunettes, eyewear creator since 1880
Know How

For more than 130 years, the Morel company has embodied the know-how of the French eyewear industry, carefully following the traditions and respecting the values of Jules Morel, its founder. 

Over the generations, this know-how, the company's foundation stone, has continued to grow.

The artisan workshop set up in 1880 is now an innovative company famous for its quality and design.

While remaining faithful to our heritage and preserving our independence, we have adapted to changes in the market, as demonstrated by the strong development of our brands around the world over a number of decades.


1880 : jules sets up shop as a "pince-nez finisher"

In 1880, at the age of twenty five, Jules Morel set up in business as a "pince-nez finisher". Working from Les Rousses, where the family farm was (and still is) located, he now concentrated on this ne ...


1922: marius, an industrialist at heart

Marius Morel, the son of Jules, was born in 1900 a few years after his sister Germaine. The only son in the family, it was therefore his job to help his father with his work. In 1919, after his milita ...


1948: jacques takes emergency control

In 1948, Marius Morel, who had had TB during the First World War, fell seriously ill. Following surgery on one of his lungs, he had to spend many months in a convalescent home. On the announcement of ...


1955: morel turns to goldsmithing

In the mid-1950s, Marius Morel decided to move upmarket by offering his customers "gold-filled" frames. This technique was developed in the 19th century and allows the production of exceptional qualit ...


1965: morel produces "slimline" eyewear

The day in 1965 when Morel manufactured its first "little wire" glasses (i.e. using very fine gold wire) was a turning point both in terms of production and the company's expansion. Thanks to the deve ...


1970: top-quality industrial operations replace the workshop

At the instigation of Marius MOREL, the small workshop became a vast factory which in the 1970s employed more than 250 people. This transformation did not happen overnight of course: Marius MOREL star ...


1995: morel files its first patent

In 1995, Morel launched "Flight", an extremely light frame which had the distinctive feature of containing no screws. These were replaced by a hinge system resting on a clip-on ball-and-socket joint. ...


2008, 2009: morel receives 2 silmo gold awards

In 2008, the reputation of Morel was further enhanced with a Silmo Gold Award in the optical frame category (style – design) for "Osaka", from the Nomad brand. The special design of the award-wi ...


2008: morel introduces the concept of technology transfer with Öga "glastra"

An example of technical prowess used to create a pure and contemporary design, MOREL launched the ÖGA brand in 2008, an exceptional line using totally innovative materials and processes. The firs ...


2011: Öga hultra, a feat of technical engineering

In 2011, for its ÖGA brand, MOREL developed an exceptional frame known as HULTRA, an ultra-ingenious concept that means "perforated wood" in Swedish. A feat of technical engineering to create a r ...


2012: morel invents the first wicker temples

Combining the trend for natural materials and a growing interest in craftsmanship, MOREL produced a highly innovative eyewear idea in 2012: frames with temples covered in woven wicker. This unusual an ...


2012: marius morel patents the Öga kusk hinge

A spring-hinge developed for the ÖGA brand: an audacious marriage between TR90 and stainless steel which adds a hint of color while combining lightness with robustness. This wear-resistant hinge ...


The best technologies for design

In order to offer our customers the best design and quality with carefully managed price positioning, we are seeking specialist partners all over the world : 100% of the design is carried out in MORBI ...


Morel has its best worker of france

As a company, Morel rewards creative design! The title of “Best Worker of France” has rewarded its strategy, based on creativity and know-how.  The 25th “Best Optician Workers o ...


Morel is nominated for silmo d'or award.

With ÖGA Lamatra MOREL is nominated for Silmo d'Or Award category FRAME TECHNOLOGICAL INNOVATION. To achieve a design that is unique, Oga constantly develops new processes. The flex concept, ...